Are you ready to unleash the power of AI in your AEC projects? Do you want to learn how to use AI as an assistant to speed up your marketing processes, understand when to avoid AI on specific projects, and explore how to digest large amounts of written data quickly? If yes, then this session is for you!
We will explore various AI tools to help make marketing/BD processes more efficient and practice prompt writing which is key to using AI well. The workshop will end with an AI hackathon tournament where we will put our knowledge to use.
** Please bring your laptops/tablets/devices – this is an interactive workshop and will be best suited for attendees who can use laptops/tablets for the practice session and tournament. **
Order of Events:
- Introductions and goal setting
- Sharing data around the inefficiencies of marketing processes
- Showcase AI tools to help reduce marketing/BD process gaps
- Individual practice of prompt writing (this is where your laptop/tablet comes into play)
- AI Tournament: Teams of people will “compete” in a mock project pursuit scenario
- Q&A and sharing of additional ideas
About the Speaker:
Julie Huval, FSMPS, CPSM, serves as the Head of Marketing at Beck Technology, where she leads a dynamic team in driving demand for the company’s cutting-edge preconstruction technology solutions. With an MBA from The University of Texas at Arlington and over 18 years in the AEC industry, Julie brings a wealth of knowledge to her role. As a respected speaker in the realms of marketing, business, and technology, she contributes to industry publications and combines strategic marketing initiatives with a profound understanding of the construction industry. Julie’s thought leadership and unwavering commitment to innovation position her as a valuable leader in the field of marketing.
